Effective Email Marketing Tips for Nonprofit Fundraising

Email marketing is a powerful way to connect with your supporters. By emailing your supporters, you can build relationships, create a strong sense of community, and maximize fundraising for your organization. In fact, compared to popular channels like social media and digital ads, email marketing has the highest average ROI…

3 School Fundraising Trends for 2022 + Beyond

As a teacher or parent, you’ve seen firsthand just how important school fundraisers are. By holding a charity raffle or asking supporters to shop for a cause, you raise money that supports students with educational opportunities like field trips or new learning technology. However, if you’re a seasoned…

Faith-Based Fundraising: 9 Ideas for Your Organization

Community support is essential for faith-based organizations to thrive. Houses of worship and nonprofits with religious roots have a wide variety of outreach styles and organizational structures, but they all share one common need: to gather the necessary resources to further their mission. Fundraising makes this goal possible, allowing your…

Fundraising for Small Nonprofits: NXUnite Panel Top Insights

Fundraising always presents both opportunities and challenges to nonprofits, and this is especially true for small-shop nonprofit fundraising. In fact, small nonprofits face a unique set of challenges, as they have smaller staffs, smaller budgets, and, often, less resources in general than mid-sized or large-sized nonprofits, so they must address…

4 Tips for Understanding Your Nonprofit’s Website Audience

Do you understand your nonprofit’s web audience? We’re not just talking about knowing their names and basic characteristics — we’re talking about truly understanding your audience and what draws them to your organization’s website in the first place. Any successful nonprofit marketing endeavor requires a significant amount…

Charity Affiliate Programs: Getting Started + 10 Solutions

In recent years, “affiliate marketing” has become something of a buzzword in the digital marketing sphere. Individuals or organizations who have a large platform, like a popular blog or a social media following, will join businesses’ affiliate marketing programs to promote their products. In return, they receive commissions, discounts, and…

Creating Engaging School Fundraisers: 9 Ideas for Families

School fundraisers are at their most lucrative when teachers, parents, and students have fun working together. Get the whole family involved to raise money for your blossoming students’ school! Not establishing solid goals early on when planning your fundraiser is an easy mistake many nonprofits make. Who do you want…

6 Merchandising Essentials to Meet Your Small Business Needs

For many small businesses—with a small team and a million things to get done—merchandising usually isn’t top of mind. But merchandising is essential to any business’s operations and crucial to getting your products into your customers’ hands. Merchandising is the process of selecting, arranging, displaying, advertising,…